the ROCKS GLASS
RSSIt's advertising straight-talk day.
Today, if you’re in advertising or marketing, this is your chance to not sound like a bullshit artist. It’s your chance to sound smart. Speak plainly. No stupid buzzwords. No stupid double-speak. No talking around a subject. Just say it like it is today.
There’s a reason why I love Aaron Cathey. This is it. He is one of my crew. One of the guys who thinks that all the cruft associated with “the industry” is superfluous bullshit.
It should be straight-talk day every day. All that jargon just makes us sound weak and disingenuous.
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3rdmartini reblogged this from wordarific and added:
reason why I love Aaron Cathey. This...guys who thinks that all
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About the ROCKS GLASS
the ROCKS GLASS is one of those fancy-schmancy Tumblr sites that happens to be curated by Kansas City-based creative technologist Jeremy Fuksa.
“Creative technologist” sounds like an aggrandized term. It is. But, it rolls off the tongue much easier than Designer, Developer, Writer, Broadcaster, Filmmaker, Speaker, Musician, Photographer and Attention Whore. Plus, it looks way cooler on a business card.
“Creative technologist” sounds like an aggrandized term. It is. But, it rolls off the tongue much easier than Designer, Developer, Writer, Broadcaster, Filmmaker, Speaker, Musician, Photographer and Attention Whore. Plus, it looks way cooler on a business card.
