SXSW 2010: I’m done stewing. Here’s the poop. on Vimeo
My very first SXSW experience is now in the history books. I had an amazing time, but the sheer volume of experiences and information that was crammed into 5 days was a little overwhelming. I needed a little time to process everything that happened so that I could articulate it properly and hopefully have a cohesive point of view to tie it all together. I think I achieved that.
With that figured out, I realized that I’d better get to making my recap video before:
a) I started to forget the details of my experience, and b) It became too late to publish as a piece of relevant content.
I decided to take a slightly different angle to summarizing my time in Austin. Most people will focus on the technologies and innovations that they heard about and discussed. And, while that’s a vital part of SXSW and I am also interested in those aspects of the conference, I wanted to focus on something different.
Every technology, application, social service or other shiny widget is useless without engaging people to use them. In order to engage those people, you’ve got to have a big idea and a story to tell that helps people to see why they should jump onto your particular interactive bandwagon. So, I decided to focus on how creative people can better convey their interactive ideas in an environment where the time and attention to process those ideas is ridiculously scarce. Hilarity ensues.
Panels/Official Parties I attended:
In this episode: SXSWi 2010, ideas in an environment of scarcity, Ze Frank, viral videos, slow Twitter, Battledecks, name dropping.
the ROCKS GLASS is one of those fancy-schmancy Tumblr sites that happens to be curated by Kansas City-based creative generalist Jeremy Fuksa.
“Creative generalist” sounds like an aggrandized term. It is. But, it rolls off the tongue much easier than Designer, Developer, Writer, Broadcaster, Filmmaker, Speaker, Musician, Photographer and Attention Whore. Plus, it looks way cooler on a business card.
The author wishes to acknowledge that there are bare wires laying about. Please take care not to trip on them.
